Gap 1 — Structured definitional content: competitor has a page titled "What is [Category] and how it works" that directly answers the foundational question. You don't. Fix: publish structured definitional content for every foundational question in your category. Gap 2 — Third-party coverage: competitor has G2 reviews, industry directory listings, guest articles, press coverage. You have excellent content but only on your own site. Fix: pursue third-party coverage across authoritative sources. The Omni AI Visibility Engine maps competitor citation frequency vs yours across all four models — showing exactly which queries they win and what content gives them the edge. System at omnionlinestrategies.com/ai-discoverability-demo.