Yes. GoHighLevel has an action that generates a one time booking link to send to a client, so a buyer can pick a showing time in one step without a string of texts. The bottom line: send the link only after the written buyer agreement is signed and the identity step is done, so every booking that reaches the calendar is one the agent can actually keep.
Why a one time link
| Method | Strength | Weakness |
|---|---|---|
| Text back and forth | Personal | Slow, and times get lost across several messages |
| Public booking page | Always open | Anyone can book, including people the agent has not checked |
| One time link | Single use, tied to one property, and sent when ready | Needs a step to send it |
The link makes sense for a buyer who has said yes to a property: the agent sends it and the buyer chooses a slot. It also makes it easy to put steps in the right order, so the link goes out only when the agreement is signed.
The order of steps
- The buyer asks to see a property.
- The agent or workflow sends the written buyer agreement or touring agreement for signature. Since August 17, 2024, NAR's settlement practice changes require one before touring for MLS participants working with buyers.
- When the agreement is signed, the workflow sends the one time booking link for that property.
- The buyer picks a time inside the seller's showing windows.
- The confirmation goes out with the meeting place and the ID request.
- The agent checks identity and the showing instructions before the day.
Build it in GoHighLevel
GoHighLevel's actions list includes one that generates a one time booking link to send to clients, and its Documents and Contracts workflow trigger fires on document statuses such as signed.
- Create a showing calendar with the right duration, a travel buffer, and availability that matches the seller's showing windows.
- Build a workflow with the Documents and Contracts trigger set to signed for the buyer agreement template.
- Add the one time booking link action for the showing calendar, and send it by text with the property address as a custom value.
- Add a Wait of 1 day and an If/Else on whether the buyer booked. If not, send one reminder, then create a call task.
- Build the confirmation workflow from our showing confirmation guide.
- For a multi home tour, create a longer slot and send one link for the whole tour.
Limits
- The link books your time, not the seller's approval. Some listings need the listing agent's or seller's consent and a showing service, so follow the showing instructions.
- One link per property or tour. Do not reuse a link.
- Safety. NAR's 2024 report found 31 percent of members felt unsafe during a showing, so verify identity first.
Which link for which showing
| Situation | Link | Notes |
|---|---|---|
| One buyer, one home | One time link to a single showing slot | The simplest case, and the one the link is best for |
| One buyer, several homes in an area | One time link to a longer tour slot | List the addresses in the confirmation and check each home's showing instructions |
| Several buyers, one open house | Class booking calendar with seats | An open house does not need the written buyer agreement under NAR's practice changes |
| Buyer who is not yet represented | Send the agreement first, then the link | The agreement can be a short touring agreement in some states |
Before online scheduling, an agent proposed times by text, waited for an answer, offered another time when the first fell through, and then confirmed by phone. A single use link removes the exchange, but it does not change the order of what must come first. The agreement, the identity check, and the seller's showing windows still decide whether a slot should exist. Build the workflow so the link is the last step, not the first.
Worked example
For example, an agent who sends 40 showing links a month and gets 28 booked has a 70 percent booking rate (28 divided by 40). If each booking replaces about 6 messages of back and forth, that is 168 messages (28 times 6) the agent does not write. The 6 is an assumption to replace with your own count.
Mistakes to avoid
- Sending the link before the agreement is signed. Hold it.
- Skipping the seller's showing instructions. Follow them.
- Reusing a link. Make one per property.
- No follow up on unused links. Add the reminder and the call task.
How this was handled before
Showing times were negotiated by text, one message at a time. A single use link replaces the exchange, and the order of steps, agreement first, keeps each booking permitted.
What to measure after launch
Track links sent, links used, days to book, and links sent before the agreement. Confirm no link goes out before the agreement is signed.
Check before you switch it on
US text messages sent from a standard 10 digit number need A2P 10DLC registration. The HighLevel support portal says registration is required for texts to US recipients from 10 digit long code numbers and that toll free numbers do not require it. HighLevel's opt in guidelines also say a person cannot be forced to agree to text messages in order to submit a form, so keep the consent box optional. One compliance guide separates informational texts, which need documented consent, from marketing texts, which need prior express written consent. Ask your attorney which category your reminders fall into. Confirm your state's buyer agreement rules and the listing's showing instructions before sending a link. This is general information, not legal advice.
Questions people ask
What does the one time booking link do?
GoHighLevel's actions list says it generates a one time booking link to send to clients.
When should the link be sent?
After the written buyer agreement is signed and the identity step is done.
Does the link replace the seller's showing approval?
No. It books the agent's time. The listing's showing instructions still apply.
Ready to try it yourself? Start a GoHighLevel account here.
You can also see this in action in our GoHighLevel capabilities demo.