Campaign stagnation (same creatives 60+ days): pitch creative strategy consulting. High ad count with low reach: pitch paid social optimization. First campaign (launched in last 7 days): pitch initial setup and strategy. Consistent spend without landing page changes: pitch CRO consulting. The Meta Ad Library provides a factual basis for each of these observations — outreach that opens with "I was looking at your Meta ad activity and noticed [specific observation]" has a near-impossible open rate to resist. Demo at omnionlinestrategies.com/meta-ad-library-lead-qualifier.